Our-Hometown, Inc. supplies hosting, news and advertising conversion services to the newspaper industry that focus on making our customers’ lives easier and profitable for over 100 newspapers. Ever week, we process about 3,500 newspaper pages of content that includes over 6,000 articles, 7,500 display ads and tens of thousands of classifieds.

Our-Hometown, Inc. provides three primary service areas to the newspaper industry.

For newspapers looking for a complete easy to use website:

• A complete turnkey website includes all of the above features and much more. This provides high reader and advertiser value that generates profits from online display ad sales and an unique paid subscription model for medium to small papers, all with minimal effort on the newspaper's part

For newspapers with an existing website they are happy with but want to reduce the effort required to maintain it or add a highly profitable subsystem:

• High quality news conversion from PDF files to HTML delivered in an XML envelope for upload to news websites without the hassle of cut and paste or low quality/high effort feeds;

• ROP display advertising solutions that deliver high value through four high-volume exposure methods for use on existing websites; Our testimonials speak for themselves.

Our-Hometown, Inc. has been dedicated to continuous improvement of our products and services since our founding over 10 years ago. The result is highly reliable and functional products that focus on the reader, advertiser value and publisher profits, rapid turn-around times, and world-class hosting services.

Ease of use is another one of our tenets. We expect to increase our rate of improvement and never allow our products to be hard to use or provide low value.

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Hometown Buzz

Florida Weekly and Our-Hometown collaborate to release new site design

10/10/2008 - Our-Hometown, Inc. has released their second new website design this year for client newspapers. This design is a result of a close partnership with the Florida Weekly group of newspapers in Fort Myers and Naples, Florida. The new image is crisp, colorful and draws readers’ attention.

"We've always focused on providing full functionality, ease of use (for publishers and readers), and the lowest response times with the highest availability possible. The look of our websites have, until now, been fairly utilitarian. Our engineers designed with our customer, Florida Weekly, a new very sleek look and kept all of our other features at the same time. I'm extremely happy to see the artistic talents of our customers combined with our top notch engineering skills reflected in our offerings." - Stephen Larson, CEO Our-Hometown, Inc.

The new design is now available to all current and new clients at no additional cost.

Business Profiles add value for advertisers

08/06/2008 - Our-Hometown, Inc. has added a Business Profiles system to our many features available to clients. This feature allows publishers to enhance the value advertisers generate from being an advertiser in their paper. By signing up for a Business Profile, your advertiser may now have their own page on your website which can show a map of their business location, hours of operation, contact info and more. This can be especially valuable to advertisers who don’t have websites of their own.

Business Profiles are a further example of how Our-Hometown, Inc. works closely with publishers to enhance the value of the business relationship. As another of our added features, it is provided to all Our-Hometown customers at no additional charge.

New website design released to Our-Hometown clients

06/01/2008 - Our-Hometown, Inc. has released the newest version of our newspaper client website. The improved layout is a result of internal development based on close involvement with customer requirement and suggestions. The image is clean, informative and attractive to readers and advertisers alike. (Read more...)

Are you unsure of the value of Internet advertising?

02/28/2008 - This paper provides the reasons Internet advertising has value and provides information needed by publishers and advertising managers to establish the fair market value of advertising on their websites.

Another $50,000 in online display ads sold

Bob Waitt, Director Of Advertising, Greater Media Newspapers, a group of 12 community newspapers in central NJ, added another $50,000 per year of easy revenue by adding all the display ads from their rather extensive Services Directory. This brings their total revenues from print display ads online to $350,000 per year.

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